10 Reasons to migrate to Adobe Commerce

Do you want to have a unique store and customize it according to your business goals? Then it’s time to migrate to Adobe Commerce.

The success of any eCommerce store is directly related to the chosen eCommerce solution. When you open an eCommerce store, it is very common to start with a very simple Content Management System (CMS). The problem is that many of these eCommerce solutions were designed for small stores.

As our store’s traffic and sales grow, the needs we had at the beginning will not be the same. So, we must have a solution that is robust, reliable and scalable enough.

This will allow us to expand our business in accordance with the objectives and growth trajectory. On the way to incorporating these new functionalities, we may come across a major obstacle: the platform limits us.

That is when a migration to Adobe Commerce becomes necessary as an alternative to solve this problem.

Why migrate to Adobe Commerce?

Migrate to Adobe Commerce can be an excellent option for fast-growing, medium and large companies.

First, Adobe Commerce is designed for all those who demand unique operations and business practices whit customization tailored to the company.

Secondly, the features it incorporates make it one of the most widely used and best performing in the market. No matter the size or objectives of your company, Adobe Commerce offers you everything you need.

If you still have doubts, in this article we tell you 10 reasons to migrate to Adobe Commerce.

1) Adobe Commerce has been on the market for more than a decade

In April 2021 Magento was acquired by Adobe and renamed Adobe Commerce. This merger allowed commerce to integrate with Adobe Experience Cloud, providing centralized platform for B2B and B2C customers worldwide.

On the one hand, Magento brings its powerful suite of on-platform features that provide users with engaging shopping experiences. On the other, Adobe integrates them into its Experience Cloud platform.

As a result, the merger of these two giants offers the following benefits:

  • Agile, flexible and fully scalable platform.
  • Multichannel commerce for both B2B and B2C from a single platform.
  • AI makes marketing smarter with every interaction.
  • Confidence and operational efficiency to grow your business.
  • Adobe Sign integration. 

2) Easily supports B2C as well as B2B models

This is an excellent option for companies that perform B2B or B2C functions and need extensive customization.

Adobe Experience Cloud provides clients with incredible shopping experiences, offering a one solution with enterprise power, unlimited scalability, and open-source flexibility for B2C and B2B experiences.

3) Customization

Adobe Commerce offers freedom of customization to create and modify all aspects of your store without limitations. This gives you a full set of ready-to-use features and the ability to adapt to your company's needs.

For example, you can offer engaging shopping experiences and control how you offer them to customers. Thanks to this, you can segment your audience by purchase history or demographic profile using coupons, special offers or discounts. 

In addition, Adobe Commerce offers you the option of upselling and cross-selling.

4) Scalability

Scalability is the responsiveness of the platform to cope with traffic growth and sales growth. This means evolving as the business grows and changes over time.

Adobe Commerce is designed to handle large eCommerce stores with high traffic peaks. The robustness of this platform allows it to scale with the growing needs of your business.

5) Very intuitive Administration Panel

Adobe Commerce’s user interface features a simple and intuitive administration panel. Thanks to this, you can easily navigate from one tab to another.

Also, its adaptability to other devices is well worked out, making you able to configure any aspect of your business from anywhere.

On the other hand, Adobe has developed many tutorials and other resources to make managing the complexity of a custom website much easier.

6) Extensions

Adobe Commerce has a large marketplace of extensions to add new features that can enhance the functionality of your store.

In this way, you will be able to add extensions, tools and integrations by third parties that will extend the platform by offering additional features.

For example, customized reports for each product, integration with Google Analytics, additional payment and security services, etc.

7) Omnichannel strategy focused on your clients

You can connect all your sales channels, physical or digital, as well as social networks and other media you use to address your customers.

In addition to selling on your own website, Adobe Commerce gives you the functionality you need to take your eCommerce store further, with access to sell on Amazon and other sites as well.

8) Supports inventories from multiple sources

The Multi-source inventory allows you to manage all sources of stock, both your own and third party.

Also, it contains the ability to control the location of the stock and its products. This is very useful for a company that has an eCommerce and several physical stores or warehouses distributed in different cities.

9) Page Builder

With Page Builder, you can create custom pages with drag and drop tools, content organization and preview options. Also, you can add product recommendations, segmentation to make sure you reach the right customers and more.

As a result, this functionality will save you money on developers and allow for more dynamic content in your stores.

10) Payment gateways

Adobe Commerce has native integration such as PayPal, Authorize.net, cash on delivery, bank transfer and credit or debit card payment options.

Additionally, it has 148 different payment gateways for international merchants. Many of them including support for different languages in different countries. 

On the other hand, there are also additional payment gateways that you can install through extensions in your store.

CONCLUSION

All these reasons currently make Adobe Commerce one of the best eCommerce platforms. Migration to Adobe Commerce will allow you to enjoy these and many more sophisticated and features with unparalleled customization capabilities.

The migration process can be a complex and delicate process, so it is important that you enlist the help of professionals who will get the job done right.

If you are thinking of migrating to Adobe Commerce, contact us. Our team will be happy to give you the advice you need to achieve your eCommerce goals.